
Custom Stands
HIRACO at JCK 2023
Project details
- Client
- HIRACO
- Event / show
- JCK
- City
- Las Vegas
- Year
- 2023
- Booth type
- Custom Stands
About this case
Booth 3127 is split between an open selling area and a solid white block. The open side is framed by a white portal with a black fascia that curves up into the white header, printed with the booth number. The closed block faces the aisle with its own oversized logos and hides a storeroom with a door at the back. Branding is simple and repeated: the teal HIRACO mark with black lettering appears on the fascia, the back walls and both outer faces of the block. Two glass-topped showcases with grey bases display diamond trays and small easels at the front. Arm-mounted lights run along the top edges, washing the white walls evenly and keeping the showcases bright.

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