
Custom Stands
Dubai at JCK 2023
Project details
- Client
- Dubai
- Event / show
- JCK
- City
- Las Vegas
- Year
- 2023
- Booth type
- Custom Stands
About this case
The pavilion is a long linear build along the aisle, topped by a white fascia with rounded corners, gold line details and gold rod cladding at the end. Numbered exhibitor units sit side by side beneath it, each with its own name sign, while a seating area with white chairs opens at the end. DUBAI letters in gold stand out on the fascia, washed by warm light strips. Gold-framed glass towers with downlights hold necklaces on display busts, and white and gold counters carry each exhibitor's logo. Wide backlit graphics of necklaces and gold jewelry run above the units, and printed panels show rings, bracelets and chains. Pillars wrapped in white with gold lines frame the openings.


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