Side wall reading A new choice in diamonds with a video screen and buyers at the cases
Modular Stands

Newrock Diamonds at JCK 2018

Newrock Diamonds · JCK · 2018 · Las Vegas

Project details

Client
Newrock Diamonds
Event / show
JCK
City
Las Vegas
Year
2018
Booth type
Modular Stands

About this case

The booth is a white box with jewelry showcases set into its outer walls, so buyers can browse from the aisle. The green faceted diamond logo sits high on the corner, and a dimensional Newrock Diamonds sign with lit lettering marks the entrance on the inside face. Large prints of loose diamonds cover the side walls together with the line A new choice in diamonds. Glass-topped showcases with soft lighting run along two sides, a wall-mounted screen shows product video, and a white pedestal with the logo holds a small display case at the corner. Three photos show the booth during build-up, with cartons and staff finishing the counters.

Close view of the lit Newrock Diamonds sign and green diamond logo above the entrance
Close view of the lit Newrock Diamonds sign and green diamond logo above the entrance
Visitors at the glass showcases below the green diamond logo on the booth corner
Visitors at the glass showcases below the green diamond logo on the booth corner
Wider view of the Newrock Diamonds booth with attendees browsing the jewelry showcases
Wider view of the Newrock Diamonds booth with attendees browsing the jewelry showcases

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