Singapore Pavilion at IMEX America 2024 with red square header, leaf-print ceiling and Connections lettering
Pavilion

Singapore Pavilion at IMEX America 2024

Singapore Pavilion · IMEX America · 2024 · Las Vegas

Project details

Client
Singapore Pavilion
Event / show
IMEX America
City
Las Vegas
Year
2024
Venue
Mandalay Bay Convention Center
Show dates
October 8–10, 2024
Booth type
Pavilion

About this case

Two white walls with pierced geometric borders meet at the corner of the Singapore Pavilion at IMEX America 2024, under a large square header hung above. Its red sides carry the SG Singapore logo, and its underside is a lit leaf-print ceiling that reads like a canopy of greenery. Both walls carry illuminated red lettering reading "Connections Made in Singapore". One holds a large screen presenting Singapore as a business events destination, with a Singapore Pavilion exhibitor directory standing in front, and the other carries portrait lightboxes. A curved white counter with a red base, the line "Passion Made Possible" and planted greenery faces the aisle. Behind it, a white fluted counter sits under an open ring frame trailing plants, beside a street-scene graphic and stools for partner meetings.

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