
Custom Stands
Finestar at JCK 2025
Project details
- Client
- Finestar
- Event / show
- JCK
- City
- Las Vegas
- Year
- 2025
- Booth type
- Custom Stands
About this case
Diamond viewing happens right at the aisle on the Finestar stand: a row of glass vitrines on black bases, each lit and fronted by a backlit F or B monogram for Finestar and its co-branded Belgium line, lets staff and buyers talk across the cases. A doorway in the front wall leads to a private room behind the display line. Above, a black fascia with white light bars holds backlit "Finestar" and "Belgium" logos. The walls are violet backlit graphics with diamond imagery, the web addresses finestardiamonds.com and belgiumny.com, and the line "Natural, conflict-free diamonds". A long lit graphic wraps the side elevation, so the stand also reads from the cross aisle at JCK 2025 in Las Vegas.

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