Finestar and Belgium stand at JCK 2025 with lit diamond vitrines and violet backlit walls
Custom Stands

Finestar at JCK 2025

Finestar · JCK · 2025 · Las Vegas

Project details

Client
Finestar
Event / show
JCK
City
Las Vegas
Year
2025
Booth type
Custom Stands

About this case

Diamond viewing happens right at the aisle on the Finestar stand: a row of glass vitrines on black bases, each lit and fronted by a backlit F or B monogram for Finestar and its co-branded Belgium line, lets staff and buyers talk across the cases. A doorway in the front wall leads to a private room behind the display line. Above, a black fascia with white light bars holds backlit "Finestar" and "Belgium" logos. The walls are violet backlit graphics with diamond imagery, the web addresses finestardiamonds.com and belgiumny.com, and the line "Natural, conflict-free diamonds". A long lit graphic wraps the side elevation, so the stand also reads from the cross aisle at JCK 2025 in Las Vegas.

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