Custom Stands
Abu Dhabi at IMEX America 2023
Project details
- Client
- Abu Dhabi
- Event / show
- IMEX America
- City
- Las Vegas
- Year
- 2023
- Booth type
- Custom Stands
About this case
At IMEX America 2023 in Las Vegas, the Abu Dhabi booth was built around a large curved ring hung above the space. Green fascia sections with experience abu dhabi lettering alternate with video screens showing destination campaigns, and a light strip runs along the ring's lower edge. On the floor, a sand-coloured platform with lit edges holds meeting zones of green velvet chairs, round white tables and padded benches, separated by planters filled with palms. A bright pink screen and a tall framed graphic of a heritage fort add colour at the back, and ottomans offer extra seating.
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